Home > Case Studies > Media Programme Content

Media Programme Content

Buzz Channel has worked closely with various news media to provide content for programmes covering topical issues. The Buzz style of online surveys that encourage frank and open communication is perfect for the meaty issues that many New Zealanders rarely have the chance to get involved with.

In one such programme with TV3, over 80 people from the Buzz online research panel, who had had first-hand experience of child abuse, volunteered to talk directly to TV3 journalists and to appear on air.

We've covered the Waterfront Stadium Debate, Rugby in NZ, the role of God in society, Money and Morals, Inheritances - whose money is it?, Child Abuse and other high profile topics.

Buzz Channel work closely with news journalists to design online surveys that will find the answers, to turn the responses into newsworthy and reliable statistics and insight, and then to help find articulate and interesting people to talk further with the journalists.

A recent example - Campbell Live looking at New Zealanders' current attitudes to rugby...

Click here to read the whole story...

The Quiz
Case Studies
Research Partner
White Papers
Employment
Launch Tracker